Company - Acetaia Sereni

Our Company

Acetaia Sereni is a leader in the production of Traditional Balsamic Vinegar of Modena P.D.O., Balsamic Vinegar of Modena P.G.I. and a wide range of Sweet and Sour Condiments

What do we do

We constantly strive to obtain the highest quality and naturalness of the product, even at the expense of quantity. The entire production cycle takes place in the farm, under our eyes, from the owned vineyards to the bottling of the finished product, respecting the nature that surrounds us. We also enjoy making some Extra Virgin Olive Oil.

Our Estate

The Sereni estate is located at Marano sul Panaro, in the picturesque hills near Villabianca. In a rural setting of vineyards and olive groves, this zone is unaffected by industrial pollution. Here, the changing weather and seasons continue to repeat the ancient pattern that has served for centuries to ensure the natural production and ageing of a wonderful Balsamic Vinegar.

How does our production chain work?

Raw Materials

Our vineyards are surrounded by green fields, olive groves, hazelnut groves and wild wood, far from the pollution.

Cooking

The process of cooking gives the Balsamic Vinegar its typical aroma and density.

Aging

Balsamic Vinegar ages in barrels of prestigious wood for a minimum of 60 days to more than 25 years.

Bottling

Balsamic Vinegas has reached all its characteristics and is ready to be bottled.

SOIL

Our vineyards are located on Modena Hills, on a clay-calcareous soul.

CLIMATE

Hot in summer, cold in winter, high humidity. Fresh air brought by River Panaro that flows in the valley.

MENTALITY

Passion, patience, obstinacy, reverence for tradition and healthy balance of perfectionism and obsession.

WOOD

Our Balsamic ages in prestigious barrels made of typical woods like oak, chestnut, juniper, acacia, ash, mulberry, cherry.

The Family and Our Story

Birth of a Passion

Acetaia Sereni was founded in the early twentieth century by grandmother Santina who looked after the first vinegar factory for a family production of Balsamic Vinegar with scrupulous and rigorous adherence to tradition. In fact, her family already owned some barrels for the production of this excellence at the end of the 19th century. The destinies of Santina and the vinegar factory changed when the family decided to hire a “strong” boy to work in the stable, with whom the girl decided to build her new family. From this love was born Attilio, an enterprising and far-sighted young man, who made it a passion and an investment, in parallel with his main activity as a fruit trader.

A New Reality

It was Attilio, together with his son Pier Luigi, who increased the production until they began to market the first “Balsamics”. Pier Luigi, a founding member of the Consortium for Protection of Traditional Balsamic Vinegar of Modena, as times and commercial needs changed, trasnformed that small family passion into a real company and, with his wife Elisabetta, began to export the first bottles of Balsamic Vinegar of Modena.

Today

Today the family business has reached its fourth generation with Umberto, Francesco and Federica. It is located in a unique microclimate, rich in greenery and biodiversity, with olive groves, hazelnut groves, a large forest and fruit trees. The area has been renamed by the Sereni Family as “AltaModena®”: it is in fact located in the Modena hills, in the town of Villabianca, at 300 meters above sea level.